Competition for students in health-related programs (nursing, pharmacy, kinesiology, etc.) is intense. Samford University, with a long history in health education, sought to consolidate its varied health-related programs into one college to better support each degree program and increase enrollment. No small challenge. Over 18 months, we collaborated with the Assistant Provost to define the College's brand and launch it to the world.
In this case study, you'll learn:
- How CHS supported existing programs, like Nursing and Pharmacy, while laying the groundwork for new majors and degree programs.
- How the College leveraged the success of Samford's graduates to connect to both prospective students, alumni and potential donors.
- How the website incorporated the unique aspects of each School within the college while creating a unified overall brand.
Driving enrollment to any college program means connecting with potential students and helping them imagine how their own lives will be bettered by choosing that program.
To see specifically how we helped Samford University and the College of Health Sciences, fill out the form to the right and download the case study today.
