Part-Time Chief Marketing Officer

Focused sales through marketing leadership

What does success look like? In the near term, success often hinges on increasing sales of one product, or bolstering the profitability of an entire division. In the long term, reliable growth often means giving marketing the influence necessary to deliver stellar results.

We have crafted this Part-Time CMO engagement to equip your business with the immediate results and long-term focus that it needs to thrive.

Those who benefit the most from this service are:

  • Facing a significant challenge. This may be a product or service that isn’t selling at the rate it should due to a new, or unforeseen, barrier. Most often, that challenge is a slow boil – an unidentified hurdle that has been an impediment to growth for years.
  • Looking for guidance and is open to embracing a different perspective tempered by business acumen – not kooky blue-sky ideas that are impractical (or manic sales programs that are unsustainable).
  • Ready to take the necessary steps in pursuit of sustainable growth, even when it means doing things differently.

Our Part-Time CMO engagement is a unique solution for businesses that are ready to harness marketing’s potential across the entire organization. We begin by identifying the root of your marketing, sales and product challenges. We’ll then work with your sales force and executive team to attack those issues head on in pursuit of more sales from better customers. This will be accomplished while we simultaneously build the marketing management structure and tools that will ensure durable growth.

This engagement commonly lasts over the course of 12 months (broken down into 3-month increments).

To illustrate what a Part-Time CMO engagement looks like, we've created a case study of a past engagement, which you can download by filling out the form to the right.