Search engine optimization is an evolving science. Yet the one principle of SEO that will always remain the same is this: there are no shortcuts.
Indeed, many of the “proven” tactics people have used in the past — keyword stuffing, link schemes, etc. — are a waste of time (and could get you blacklisted).
Fortunately, you don't have to be an SEO expert to separate fact from fiction. It's more a matter of knowing who to trust.
Check out the new guide: “SEO Myths to Leave Behind,” to learn more about what changes you’ll need to make with your SEO strategy moving forward.
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