Seeking an Account Manager to Join the FitzMartin Team

Our Account Managers are the lead between our clients and our team. This is a vital role in our agency because client relationships and client success are absolutely the most important part of our firm's success. Are you the person we're looking for? 

Quite possibly, if: 

You thrive in a high energy, fast-paced environment. You have exceptional organizational skills and a proactive attitude. You. Love. Making. Things. Happen.

You have excellent people skills and you’re a bit obsessed with things like clarity and next-steps, but you are also a strategic thinker who loves the bigger picture as much as the detail. You have an insatiable curiosity. You love to learn, to understand the “why?” And that applies to FitzMartin and the way we work and our clients and the way they work. 

You are humble, yet confident. That's a bit of a paradox, we get it, but it's a trait that our best people share.

You can work on your own or as part of a team, often at the same time. You are not afraid to ask questions. You are not afraid of the big challenges because you know that’s where the big opportunities are. 

Note - this is a remote role with estimated travel of 10-15% for client visits and quarterly planning sessions in Birmingham, AL.

High-Value Activities:

Communication Mastery - Our clients never have to wonder what we’re doing, or when to expect something from us because you are an exceptional communicator. You do this in a number of ways:

You have a consistent cadence of weekly, monthly, and quarterly meetings so that your clients know what we're doing, what's working, what's coming. In these meetings, you give them real insights into their business, which they love.

But you also spend a lot of time with our clients outside of those structured meetings, which is great. You're practically part of their team. You know as much about their business as they do. (Kidding, but eventually you will.) It's about becoming an expert in their business and that's why they trust you. That's why they trust FitzMartin. 

Client Growth - While leading our clients through projects or campaigns, there’s always an opportunity to do more. You consistently find more opportunities, more work, by listening, by understanding their pain, and understanding what's holding their business back. Everyone loves you for that.  As a team, you and other Account Managers will have client growth goals to meet every quarter.

Industry Knowledge - Didn't we talk about this? We did, but it's that important. Account Managers may have the hardest job in an agency, primarily because they are expected to have knowledge, even expertise of a vast variety of things. Media, websites, SEO, PPC, marketing automation, consumer decision journey, analytics, PR, etc. It’s impossible to be an expert at all of these things, but once you are working with our clients and our team at FitzMartin, you'll be shocked how much you've grown. One of our core values is curiosity, and your curiosity is one of your greatest strengths. You have that drive. You want to know. Because, in the end, helping solve your client's biggest problems and making FitzMartin successful is fun.

Digital and AI Fluency: You bring a strong foundation in digital marketing strategies and are adept at using AI tools to enhance efficiency and innovation in projects.

Responsibilities

• Daily management of client projects and activities
• Daily/weekly communication with clients, via email, phone calls, in-person meetings, etc.
• Understand and apply digital marketing concepts, AI tools, and strategies to drive client success.
• Understanding of Centricity (FitzMartin's behavioral change framework) as applied to the customer decision journey as well as the tools and behaviors that are effective in moving a person from one stage to the next
• Understanding of your client’s industry and company - what challenges they face, from competitors, from regulations, and from the industry in general
• Working with the Creative Director to write meaningful creative work plans for new projects
• Working closely with Resourcing to create project budgets and timelines
• Writing project and retainer agreements
• Working with the Strategist to devise a campaign that meets the client's needs and budget
• Presenting campaign ideas and estimates to clients
• Negotiating with clients, solving any problems, and making sure deadlines are met
• Quality control of all work that is submitted to clients
• Monitoring all stages of campaigns to guarantee that they run smoothly
• Writing status reports throughout the duration of the project to keep clients and peers updated
• Creating and presenting quarterly campaign performance reports to clients, with detailed metrics, insights, and goal measurement
• Thinking beyond the task at hand

Requirements

• 3+ years experience as an Account Manager or similar role in an agency
• Excellent oral and written communication skills
• Digital marketing and technology acumen is preferred! You’ll really get our attention if you have working knowledge of AI tools, digital ad technology and strategies, Google Analytics, social media platforms and marketing automation technologies (particularly HubSpot)
• An understanding of valuable marketing metrics, such as Customer Acquisition Cost, Customer Lifetime Value, Marketing ROI, Marketing Attributed Customers, Marketing Influenced Customers
• A proactive approach to client management
• A keen eye for detail and an understanding of budget restraints
• A personable and professional character that will allow you to build client rapport
• The confidence to give clients trust in your work

About FitzMartin

FitzMartin is a B2B sales and marketing consultancy, founded in 1992. For more than two decades and for hundreds of clients, we’ve applied the science of behavioral psychology and the art of design to help our clients add more, and more profitable, customers. We do that by aligning sales and marketing efforts around the way science says people make decisions. We’re good at solving complex sales and marketing problems.